It’s just one vote per person, so choose wisely.
80% on the public vote, and 20% sales data sourced from Nielsen.
Our specially selected panel judged entries against two criteria: taste, and creativity (including the name, combination of ingredients, and inspiration).
Our winning Cadbury Dairy Milk invention will be on the shelves from 1st September 2019.
We’ll be on the hunt for a new Cadbury inventor from 1st September 2019. Come back to the site to enter and get ready to Go Madbury!